The 99W Drive-In is a drive-in movie theater in Newberg, Oregon providing the local community with the nostalgic, social, fun experience of watching movies on the big screen from their car with their friends and families. The goal was to create a cohesive, lively branding identity for the 99W Drive-In appealing to the primary target audience, millennial parents.
Branding Solution: I developed a captivating brand identity for the 99W complete with a defined mission statement, core values, logo suite, color palette, typography and imagery. The new branding was implemented across various deliverables, including:
• Social Media Page Mock-ups
• Popcorn Buckets
• Email Marketing
• Illustrated Business Cards
